Frank LuongThe Great Game of BusinessThe laws of business this book teaches are basic, common-sense rules that most readers will have heard either from a boss or maybe even a…Jul 27, 2021Jul 27, 2021
Frank LuongCompetitive Strategy: Techniques for Analyzing Industries and CompetitorsHow do you outperform competitors and acquire a better understanding of key profitability drivers in your industry?Jun 30, 2021Jun 30, 2021
Frank LuongThe Challenger Sale: Taking Control of the Customer ConversationHow do you make your voice heard in a world of complex deals and risk-averse customers? How can you maintain control to ultimately win…Jun 30, 2021Jun 30, 2021
Frank LuongBargaining for Advantage: Negotiation Strategies for Reasonable PeopleEver wonder what makes a great negotiator? Whether negotiations give you anxiety or inflow your competitive juices, you can become a better…Jun 28, 2021Jun 28, 2021
Frank LuongThe Four: The Hidden DNA of Amazon, Apple, Facebook, and Google (P2)“The Four Horsemen:” Apple, Google, Amazon and Facebook, are extraordinary companies that in many ways define our lifestyles. They have…Jun 14, 2021Jun 14, 2021
Frank LuongThe Four: The Hidden DNA of Amazon, Apple, Facebook, and GoogleHow do you gain a career edge in a world dominated by Big Tech? “The Four,” namely Apple, Google, Facebook and Amazon, are worth over $5…Jun 11, 2021Jun 11, 2021
Frank LuongSteve Jobs: The Exclusive BiographyAs the icon of innovation and applied imagination, Steve Jobs revolutionized six industries and made Apple the most valuable company in…Jun 11, 2021Jun 11, 2021
Frank LuongCase Interview Secrets (P1)Want to work at a consulting firm like McKinsey & Company? Then you should know that to land a job at McKinsey is 10 times harder than to…Jun 1, 2021Jun 1, 2021
Frank LuongPost-Corona: From Crisis to Opportunity (P2)The pandemic has accelerated every social and business trend by ten years and opened the floodgates for disruption in multiple sectors…May 27, 2021May 27, 2021